Kibble sales fluctuate with pandemic; Treats up late April

Wet pet food and treats saw similar though lower sales growth and decline trends.


Year-over-year kibble sales growth hovered near zero or negative in the United States during February. Pet treats and wet pet food increased somewhat compared to the same time last year, ranging from 4-7% growth year-over-year. That data on pet food retail sales, including pet specialty, e-commerce and mass markets, came from Sean Simpson, associate client director at Nielsen Global Connect, during a Petfood Industry webinar. Read more.

Wall, Tim. “Kibble Sales Fluctuate with Pandemic; Treats up Late April.”,, 14 May 2020,

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