Kibble sales fluctuate with pandemic; Treats up late April

Wet pet food and treats saw similar though lower sales growth and decline trends.

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Year-over-year kibble sales growth hovered near zero or negative in the United States during February. Pet treats and wet pet food increased somewhat compared to the same time last year, ranging from 4-7% growth year-over-year. That data on pet food retail sales, including pet specialty, e-commerce and mass markets, came from Sean Simpson, associate client director at Nielsen Global Connect, during a Petfood Industry webinar. Read more.


Wall, Tim. “Kibble Sales Fluctuate with Pandemic; Treats up Late April.” PetfoodIndustry.com, PetfoodIndustry.com, 14 May 2020, http://www.petfoodindustry.com/articles/9216-kibble-sales-fluctuate-with-pandemic-treats-up-late-april.

Examining the COVID-19 Impact on the Food & Beverage Industry

Innovation, new product development and launches are each subject to the developing situation on the ground

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The following is an excerpt from a recent Mattson Insights & Strategy Team Study.

As an industry we’ve read lots of published research on consumer attitudes and purchase behavior during the COVID-19 crisis. Those who manage existing food and beverage brands have been in the thick of it, dealing with huge swings in demand, closures, new operating procedures, and the like. Read more.


“Examining the COVID-19 Impact on the Food & Beverage Industry.” Prepared Foods RSS, Prepared Foods, 29 Apr. 2020, http://www.preparedfoods.com/articles/123788-examining-the-covid-19-impact-on-the-food-beverage-industry.

Meeting Food & Beverage Consumer Demand During COVID-19 Crisis

The food and beverage industry’s essential status ensures continued business as economic and health concerns persist

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As the COVID-19 crisis continues to unfold around the world, food and beverage manufacturers have maintained sound economic footing due to acute consumer demand for a broad range of food and beverage products. Read more.


Roskelly, Nicholas. “Meeting Food & Beverage Consumer Demand During COVID-19 Crisis.” Prepared Foods RSS, Prepared Foods, 28 Apr. 2020, http://www.preparedfoods.com/articles/123773-meeting-food-beverage-consumer-demand-during-covid-19-crisis.